The 12 months 2015 witnessed the greatest wave of migration of war refugees on the globe since the Second Globe War. So we asked ourselves: Can a milk model truly boost persons's empathy regarding the refugees? This lead us to our notion: The Friendship breakfast.
The speedy rise of Synthetic Intelligence – it impacts Pretty much almost everything, past not the very least PR & Comms. But which marketing campaign, which job genuinely utilizes AI in communication in a means that goes over and above the noise, the hype, the standard? During this group the EEA honours a winner that's paving how for all of us in using AI in Comms.
The gathered Unwanted fat was was a hundred% renewable diesel and each of the proceeds had been donated to charity.
Spectators can interactively ask thoughts with the hospital's Instagram and Fb channels through the classes, though experts respond to their queries and give Are living insights into their Workspace.
The triple problem was to make a visual which shown the commercial element of using MasterCard, reforesting, and the Opposition. Personalized ReTree typo, along with a tree pattern were being utilized on things which can be bought with here MasterCard.
The EEA During this class honours PR & Comms initiatives which creatively and effectively combine AI into an organisation’s Website presence – innovative chatbots or virtual assistants, Superior information analysis or other AI-driven methods.
With #MyRobotExperience, Bosch succeeded in shaping The controversy with regards to the pros and cons of the linked entire world – and breathed new everyday living into storytelling in an annual report context. Engagement on FB and TW surpassed the benchmark by 299%.
The Elbphilharmonie: a disaster project criticized for many years and rejected by a lot of. Hamburg had to change the public perception, turning criticism into a adore Tale.
The Tone of Voice specifies the linguistic design and style for SIX. It is intended to function a manual to be used when crafting. The appealing booklet (spiral binding) connects the brand name attributes with The principles of reader-friendliness.
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Concentrating on top quality work for larger sized shoppers, We now have enhanced working efficiencies and Increased men and women productiveness, though providing floor-breaking do the job together with an immersive occasion for Google and a worldwide marketing campaign for Korn Ferry.
Vodafone produced a cell technology Resolution to your social problem. Stuttering is a serious concern from the Netherlands and stuttering is centered on communicatio.
With the primary bra selection that reminds Ladies to examine their breasts – the Pink Selection by bonprix and Brustkrebs Deutschland e.V. The idea designed waves through Europe and raised awareness of recognizing breast cancer early.
The EEA With this category will visit a marketing campaign or task that masters remarkably perfectly the precise PR & Comms troubles in the chemical and industrial sector.